Audience
Targeting
Geoframing:
Unlocking Location-Based Insights
Imagine having the ability to identify who visited your customer’s location—or even their competitor’s—last week, last month, or last quarter. Where did they shop? Where did they go?
With our patented Geoframing technology, you can retrieve device IDs tagged with specific dates, extending as far back as 12 months. This data can be queried in a database to generate reports on mobile devices detected within designated geographic areas during a specified time frame.
This powerful capability enables you to retarget these devices with personalized messaging—without relying on cookies—for as long as the device remains in inventory. Unlike traditional cookies, which expire within 30 days, our solution allows for extended retargeting, even beyond six months!
How you can use Geoframing
Geoframe your competitors – You can capture device ID’s of the smartphones visiting businesses that compete with you. In other words, reach out to buying intenders.
Points of Interest – You can
Convention or event – We can provide target mobile ids of attendees of past
Demonstrate Advertising Success with Attribution Reporting
With our cutting-edge attribution reporting, you can confidently showcase the effectiveness of your advertising efforts. Easily present your clients with precise data on where and who was targeted, proving the reach of your campaigns.
Not only can you highlight engagement metrics, but you can also provide clear evidence of who responded and visited your client’s location. Thanks to PEAK Targeting’s unparalleled accuracy, attribution percentages soar far beyond traditional marketing methods—ensuring your clients see measurable results that set you apart.
Maximize Your ROI with Attribution Reports
Optimize Your Messaging Gain real-time insights into your advertising performance, making it easy to identify what resonates with your audience—and what doesn’t.
Understand Your Audience Generate detailed reports that uncover demographic trends and key triggers, helping you pinpoint the strategies that drive the best customer engagement.
Enhance Advertising Efficiency Instantly assess the impact of your campaigns, track in-store visits by time and day, and connect results to specific audience segments for smarter marketing decisions.
Demographics
You can build your own audiences based on where they live and the demographics of your choosing. Filter your audience criteria from 185 categories including annual income, age, marital status, level of education, and specific interests.
Quick Select
With just 3 clicks you can build a specific audience. Simply pick a business name or category, geographic area, and date range. Within minutes you’ll have all the geoframes created and ready for use. The business database is updated each 30 days to guarantee accuracy.
Merge Home Addresses with Mobile Devices
Our patented technology ties mobile devices to residential addresses anonymously. With strict PII guidelines, we combine the data with commercial, retail, and third-party sources creating a custom profile and unprecedented insights into consumer behavior. With one click you can quickly increase the size of your audience by merging all household devices including the spouse’s phone, the company phone, tablets, etc. Translate home addresses and CRM data to mobile ID’s and vice versa.
Gain Consumer Behavior Insights
Knowledge is key. Knowing where your buyers have been can provide insights never before possible.
CRM Data Appends
Convert home address, voter registration lists, and CRM data to mobile IDs and IP addresses for targeted digital and direct mail campaigns.
Data Scrubbed for Absolute Accuracy
Our “invented here” patented technology for gathering and scrubbing data is made possible with our matching algorithms which have been proven and enhanced over 5 years. After hundreds of tests and thousands of external audits, we’re very proud that our data accuracy is the best in the industry.
Only the data matters… Nothing else – The PEAK Targeting consumes over 30 Billion records each day. The data is cleansed, then the device IDs and location records are validated before becoming available to feed our attribution reports.
Normal is good! The data is normalized using the most advanced probability and statistical methods to predict the most likely consumer behaviors.
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